Stop Phubbing

How does one creatively market a dictionary? McCann Melbourne created a brand new word to do so – “Phubbing – the act of snubbing someone in a social setting by looking at your phone instead of paying attention.” They created an an entire site and a Facebook page dedicated to their very own word. Their interactive site is quite cool although it does go on for a bit too long.

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3 thoughts on “Stop Phubbing

  1. I often do phubbing:)

  2. we should stop it, as the people around us would feel bad. i usually put away my phone when i was having dinner with my friends or family. what about you?

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